Allan Afuah is Professor of Corporate Strategy and International Business at the Ross School of Business at the University of Michigan. He received his PhD from MIT. His honors include the 1999 MBA Teacher of the Year at Michigan.
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Examples of the value that can be created and captured through crowdsourcing go back to at least 1714 when the UK used crowdsourcing to solve the Longitude Problem, obtaining a solution that would enable the UK to become the dominant maritime force of its... SEE MORE