Ryan Holiday is the bestselling author of The Obstacle Is the Way, Ego Is the Enemy, and other books about marketing, culture, and the human condition. His company, Brass Check, has advised companies such as Google, TASER, and Complex, as well as multiplatinum musicians and some of the biggest authors in the world.
~~tag-text~~
A primer on the future of PR, marketing, and advertising-now revised and updated with new case studies Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions-with hardly a dime s... SEE MORE